BY
FOUNDERS
FOR
FOUNDERS

The DRINKS of the FUTURE

The social drinking landscape is evolving faster than ever, driven by new innovations, rising trends and changing attitudes. Today’s drinks founders know that In this dynamic marketplace, it’s time to stand out for what you stand for.

About Us

Our
RECIPE for
SUCCESS

We’ve honed our years of experience into a simple offer—what we call fuel for founders. Our proprietary process supports founders of all types in building their businesses into brilliant brands.

Our Offer

FUEL for FOUNDERS

The bold, the brave, the bright, and the spirited. We want to back founders with the boldest visions, to change the way we drink and socialise for the better.

Our Philosophy

Proudly
INDEPEN­DENT
Partners

We know founders because we’ve supported the best in the business. Our coaching is based on real-world experience. Lots of it.

Our People
The Ardent Company team

Tell us about
YOUR BRAND
APPLY today

We're looking to back the brightest, boldest and bravest founders. Those with an exciting, daring vision for the future of drinks. If you consider yourself one of them, and you're searching for a partner for the long haul that gets what you're doing—we'd love to hear from you. Please complete the form below to start the process.

Apply